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筛选: Project Center Cape Town, South Africa Project Center - IQP 创造者 Bovich, David

Uncorking Identity: Exploring Consumer-Brand Identification within the South African Wine Industry

关键词:

Women entrepreneurs and Marketing

创造者:

Lewis, Rose Elizabeth, Kruzan, Derek Albert, Bovich, David, and Payano, Jennifer A.

Advisor:

Bulled, Nicola and Skorinko, Jeanine LM

出版者:

Worcester Polytechnic Institute

创建日期:

2017-12-14

Resource Type:

Interactive Qualifying Project