WPI’s Copenhagen Project Center (CPC) needs a new approach to attracting project sponsors due to opening an additional term of operation. By analyzing the tools used by other project centers and similar organizations, we created a new promotional approach for the CPC. Drawing lessons from Danish designs and considering continual feedback from our Sponsor and Local Liaison, we created a multimedia platform to help promote the center to prospective sponsors. This platform includes a website, several short videos, an interactive project database, and a presentation.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Pasculano, Benjamin Harris
• Kalka-Riffel, Allanah Jane
• Sawin, Laura Elizabeth
• Brawley, Aidan

Subject

• Culture
• Industry
• Community
• Project-Based Learning

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-101217-023701

Parola chiave

• Interdisciplinary approach in education
• Marketing
• Interactive multimedia

Advisor

• Carrera, Fabio
• Lauer, Hugh C

Year

• 2017

Center

• Copenhagen, Denmark Project Center - IQP

Sponsor

• Copenhagen Project Center

Date created

• 2017-10-12

luogo

• Copenhagen

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright

Ultima modifica

• 2021-01-06