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Seizing Opportunities: Reaching CMS Credit Union’s Potential

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Through exploring the Borough of Merton with the aid of Commonside Community Development Trust, a need has been identified for CMS Credit Union to better serve the borough’s low-income residents by encouraging savings and providing non-predatory loans. For the credit union to best serve these individuals, we identified four key areas of improvement: accessibility, products, marketing, and organizational structure. To this end, a consultancy report, website, pamphlet, and marketing network were delivered to CMS as part of a recommendations package.

  • This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.
Creator
Subject
Publisher
Identifier
  • E-project-050114-163017
Keyword
Advisor
Year
  • 2014
Center
Sponsor
Date created
  • 2014-05-01
Location
  • London
Resource type
Rights statement
Last modified
  • 2021-02-01

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