Boston Community Change (BCC) is a loyalty program that allows businesses to offer rebates on one unified platform. The Interra organization funded the rebate software but recently lost its funding due to the Madoff scandal. Therefore, our goal was to propose an alternative loyalty system and provide BCC with a streamlined sales process. We conducted interviews, surveys, and meetings with participating merchants and BCC staff and recommended the best alternative loyalty system and an electronic approach to merchant acquisition.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Moussette, Daniel S.
• Lane, Jesse A.
• Simpson, Kile L.
• Nanisetty, Neil Satya

Subject

• Computing
• Industry

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-050409-142116

Keyword

• Application software--Development
• Fund raising
• Marketing

Advisor

• Krueger, Robert
• Brown, Donald R.

Year

• 2009

Center

• Boston, Massachusetts Project Center - IQP

Sponsor

• City of Boston

Date created

• 2009-05-04

Location

• Boston

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright