Creating a Virtual Showcase for the Cibachrome Association Public
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The Cibachrome Association was founded to preserve the history and heritage of the companies responsible for the Cibachrome process. This unique process is used to print detailed images with remarkable qualities. We worked with the Cibachrome Association to create a virtual showcase for their archive, which contains photographs and research materials that relate to the production and development of Cibachrome prints. To create the showcase, we surveyed our target audience of young adults and interviewed experts from the fields of photography and conservation. We were able to curate elements to showcase, design the showcase, and create a promotional plan. The showcase provides an invaluable resource in promoting the archive and the important history and heritage that it exists to preserve.
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