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Hoops for Hope

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Founded in 2015, Purpose Driven Performance (PDP) is a basketball skill development business started by trainer Brandon Ball. Brandon is a well-known and well-respected trainer in the Boston area, having developed and mentored several NBA, professional and division one players, including Terrence Clarke (Kentucky), Bensley Joseph (University of Miami), and Akeem Williams (UMass Lowell). While Brandon continues to sharpen his skill set as a trainer and life mentor, PDP has not yet fully translated his unique talent into business success. In this Interdisciplinary Qualifying Project, "Hoops for Hope", the team aims to use well-documented research, professional insight, and problem solving to provide business solutions that will help grow PDP to its full business potential.

  • This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.
Creator
Subject
Publisher
Identifier
  • E-project-050322-141652
  • 67746
Mot-clé
Advisor
Year
  • 2022
Sponsor
UN Sustainable Development Goals
Date created
  • 2022-05-03
Resource type
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